UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F COVER PAGE
OMB APPROVAL
OMB Number:3235-0006
Expires:July 31, 2015
Estimated average burden
hours per response:23.8
Report for the Calendar Year or Quarter Ended:
03-31-2021
Check here if Amendment: ☐ Amendment Number:
This Amendment (Check only one.):☐ is a restatement.
☐ adds new holdings entries.

Institutional Investment Manager Filing this Report:

Name:
LifePro Asset Management
Address:
11512 El Camino Real
Suite 100
San Diego, CA 92130
Form 13F File Number:
028-20424

The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this form.


Person Signing this Report on Behalf of Reporting Manager:
Name:
Manoj Pombra
Title:
Chief Compliance Officer
Phone:
888-543-3776


Signature, Place, and Date of Signing:

/s/ Manoj Pombra
                         [Signature]
San Diego, CALIFORNIA
                 [City, State]
04-23-2021
                           [Date]
                          

Report Type (Check only one.):

☒ 13F HOLDINGS REPORT. (Check here if all holdings of this reporting manager are reported in this report.) 

☐ 13F NOTICE. (Check here if no holdings reported are in this report, and all holdings are reported by other reporting manager(s).) 

☐ 13F COMBINATION REPORT. (Check here if a portion of the holdings for this reporting manager are reported in this report and a portion are reported by other reporting manager(s).)


Form 13F Summary Page

Report Summary:

Number of Other Included Managers:
0
Form 13F Information table Entry Total:
81
Form 13F Information table Value Total:
316234
          (thousands)

List of Other Included Managers:

Provide a numbered list of the name(s) and Form 13F file number(s) of all institutional investment managers with respect to which this report is filed, other than the manager filing this report.
[If there are no entries in this list, state "NONE" and omit the column headings and list entries.]

  
NONE


UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F INFORMATION TABLE
OMB APPROVAL
OMB Number:3235-0006
Expires:July 31, 2015
Estimated average burden
hours per response:23.8
COLUMN 1COLUMN 2COLUMN 3COLUMN 4COLUMN 5COLUMN 6COLUMN 7COLUMN 8
VALUESHRS ORSH/PUT/INVESTMENTOTHERVOTING AUTHORITY
NAME OF ISSUERTITLE OF CLASSCUSIP(x$1000)PRN AMTPRNCALLDISCRETIONMANAGERSOLESHAREDNONE
DISNEY WALT COCOM2546871064812,607SHSOLE 0 0 2,607
DRAFTKINGS INCCOM CL A26142R10420,389332,444SHSOLE 0 0 332,444
BECTON DICKINSON & COCOM0758871092661,093SHSOLE 0 0 1,093
SNAP INCCL A83304A10617,211329,142SHSOLE 0 0 329,142
MICRON TECHNOLOGY INCCOM5951121033253,681SHSOLE 0 0 3,681
MASTERCARD INCORPORATEDCL A57636Q1044221,184SHSOLE 0 0 1,184
INTUITIVE SURGICAL INCCOM NEW46120E6026,5488,861SHSOLE 0 0 8,861
THE TRADE DESK INCCOM CL A88339J10520,51231,477SHSOLE 0 0 31,477
PEPSICO INCCOM7134481084022,843SHSOLE 0 0 2,843
BK OF AMERICA CORPCOM06050510495024,548SHSOLE 0 0 24,548
COSTCO WHSL CORP NEWCOM22160K1056171,750SHSOLE 0 0 1,750
AMAZON COM INCCOM0231351061,609520SHSOLE 0 0 520
ISHARES TRMSCI USA MIN VOL46429B6972393,460SHSOLE 0 0 3,460
SPDR SER TRBLOOMBERG BRCLYS78468R6221,62914,971SHSOLE 0 0 14,971
APPLE INCCOM0378331002,04016,703SHSOLE 0 0 16,703
UNION PAC CORPCOM9078181084832,189SHSOLE 0 0 2,189
MERCK & CO. INCCOM58933Y1053174,108SHSOLE 0 0 4,108
ORACLE CORPCOM68389X1052994,265SHSOLE 0 0 4,265
TEXAS INSTRS INCCOM8825081046253,306SHSOLE 0 0 3,306
ILLUMINA INCCOM4523271095,42414,124SHSOLE 0 0 14,124
VANGUARD INDEX FDSGROWTH ETF9229087368,18631,848SHSOLE 0 0 31,848
WALMART INCCOM9311421034613,392SHSOLE 0 0 3,392
INTEL CORPCOM4581401002443,814SHSOLE 0 0 3,814
NIKE INCCL B6541061034843,639SHSOLE 0 0 3,639
SHERWIN WILLIAMS COCOM824348106467633SHSOLE 0 0 633
ISHARES TRJPMORGAN USD EMG4642882815184,759SHSOLE 0 0 4,759
SELECT SECTOR SPDR TRSBI INT-INDS81369Y7043023,068SHSOLE 0 0 3,068
SHOPIFY INCCL A82509L10717,20715,551SHSOLE 0 0 15,551
EXXON MOBIL CORPCOM30231G1022644,726SHSOLE 0 0 4,726
ISHARES TR1 3 YR TREAS BD46428745712,062139,851SHSOLE 0 0 139,851
SCHWAB STRATEGIC TRUS BRD MKT ETF8085241026386,601SHSOLE 0 0 6,601
JPMORGAN CHASE & COCOM46625H1007464,903SHSOLE 0 0 4,903
ANALOG DEVICES INCCOM0326541054943,186SHSOLE 0 0 3,186
ISHARES TRFLTG RATE NT ETF46429B6553,03259,717SHSOLE 0 0 59,717
OKTA INCCL A67929510515,81371,736SHSOLE 0 0 71,736
BERKSHIRE HATHAWAY INC DELCL B NEW084670702242946SHSOLE 0 0 946
ISHARES TRPFD AND INCM SEC46428868798825,722SHSOLE 0 0 25,722
BROADRIDGE FINL SOLUTIONS INCOM11133T1033122,040SHSOLE 0 0 2,040
VISA INCCOM CL A92826C8399534,499SHSOLE 0 0 4,499
VANGUARD SPECIALIZED FUNDSDIV APP ETF9219088445,45137,061SHSOLE 0 0 37,061
GILEAD SCIENCES INCCOM3755581032173,350SHSOLE 0 0 3,350
ISHARES TRIBOXX INV CP ETF4642872423,74028,755SHSOLE 0 0 28,755
FACEBOOK INCCL A30303M1023681,249SHSOLE 0 0 1,249
TJX COS INC NEWCOM8725401092784,199SHSOLE 0 0 4,199
SELECT SECTOR SPDR TRTECHNOLOGY81369Y8031,66312,519SHSOLE 0 0 12,519
ZOETIS INCCL A98978V1034052,573SHSOLE 0 0 2,573
AUTOMATIC DATA PROCESSING INCOM0530151035042,673SHSOLE 0 0 2,673
VANGUARD WORLD FDSHEALTH CAR ETF92204A5042831,237SHSOLE 0 0 1,237
ADVANCED MICRO DEVICES INCCOM0079031076,33780,731SHSOLE 0 0 80,731
ZOOM VIDEO COMMUNICATIONS INCL A98980L10116,90252,606SHSOLE 0 0 52,606
HOME DEPOT INCCOM4370761024041,325SHSOLE 0 0 1,325
VANGUARD INDEX FDSTOTAL STK MKT9229087696122,961SHSOLE 0 0 2,961
ISHARES TRIBOXX HI YD ETF4642885136,53474,943SHSOLE 0 0 74,943
ASML HOLDING N VN Y REGISTRY SHSN07059210365591SHSOLE 0 0 591
NETFLIX INCCOM64110L10612,38123,733SHSOLE 0 0 23,733
RINGCENTRAL INCCL A76680R2069,35731,413SHSOLE 0 0 31,413
CSX CORPCOM1264081033343,465SHSOLE 0 0 3,465
VANGUARD WHITEHALL FDSHIGH DIV YLD9219464062132,107SHSOLE 0 0 2,107
SOUTHERN COCOM8425871073225,178SHSOLE 0 0 5,178
EQUITY RESIDENTIALSH BEN INT29476L1072203,065SHSOLE 0 0 3,065
VANGUARD INDEX FDSS&P 500 ETF SHS922908363353968SHSOLE 0 0 968
SERVICENOW INCCOM81762P10212,09224,179SHSOLE 0 0 24,179
STARBUCKS CORPCOM8552441095765,272SHSOLE 0 0 5,272
ISHARES TRMSCI EMG MKT ETF4642872342685,016SHSOLE 0 0 5,016
MICROSOFT CORPCOM5949181041,2605,345SHSOLE 0 0 5,345
ISHARES TRRUSSELL 2000 ETF4642876554862,201SHSOLE 0 0 2,201
ADOBE SYSTEMS INCORPORATEDCOM00724F101218459SHSOLE 0 0 459
MCDONALDS CORPCOM5801351013611,612SHSOLE 0 0 1,612
MONGODB INCCL A60937P10614,15752,937SHSOLE 0 0 52,937
APPLIED MATLS INCCOM0382221053102,323SHSOLE 0 0 2,323
DOCUSIGN INCCOM25616310613,30265,706SHSOLE 0 0 65,706
HONEYWELL INTL INCCOM4385161062791,284SHSOLE 0 0 1,284
CHIPOTLE MEXICAN GRILL INCCOM16965610514,59810,274SHSOLE 0 0 10,274
PELOTON INTERACTIVE INCCL A COM70614W10022,377199,012SHSOLE 0 0 199,012
EMERSON ELEC COCOM2910111048659,592SHSOLE 0 0 9,592
UNITY SOFTWARE INCCOM91332U1018,64286,154SHSOLE 0 0 86,154
SELECT SECTOR SPDR TRSBI CONS DISCR81369Y4071,2117,205SHSOLE 0 0 7,205
PAYPAL HLDGS INCCOM70450Y1033581,476SHSOLE 0 0 1,476
AIR PRODS & CHEMS INCCOM0091581063141,115SHSOLE 0 0 1,115
LULULEMON ATHLETICA INCCOM55002110912,38640,385SHSOLE 0 0 40,385
JOHNSON & JOHNSONCOM4781601047304,444SHSOLE 0 0 4,444